Formerly More Than a Mother and Through The S4L Lens, Through Her Lens is where real stories of love, growth, and comebacks take center stage.
Hosted by digital storyteller and creative strategist Neeta B, this podcast explores the moments that shift us—personally, culturally, and emotionally. From concert recaps and case studies to raw reflections and life lessons, Neeta brings her full self to the mic: unfiltered, unshaken, and unapologetically evolving.
This isn’t just storytelling—it’s reclamation. A reminder that your voice still matters, your growth still counts, and your story isn’t over.
🎧 New episodes every week through the lens of someone who’s been there, came back, and chose herself—louder, freer, and on purpose.
👉🏽 Follow the journey on social: @HerLensPod
Episodes
Friday Jul 17, 2020
Friday Jul 17, 2020
Today, I sat down with Rae to discuss the importance of knowing your ideal client and how policies, procedures, and systems are game-changers in business. Rae discusses her journey that includes quitting her corporate job to follow her dreams and God's will for her life.
Rae share how she quit a job she loved and followed the voice of God in order to build her dream business. What started as a virtual assistant business has now evolved to a growth and operations strategy business to help business owners build out their best client experience.
Notes from this episode:
- How you must start before you have it all figured out
- Knowing your ideal client avatar will make your job easier
- Importance of standard operating procedures (SOPs), systems, and templates in business
- The importance of rhythms in life and why schedules aren't always the answer
- Cherishing and enjoying the moments with your kids and family with all the different personalities in one household.
Rae Burrell is a growth and operations strategist who owns Rae of Light Concepts.Rae of Light Concepts gives owners freedom and peace of mind by creating systems and processes that allow them to delegate tasks to a fully capable team. RoL Concepts believes all businesses should be built to last and takes pride in helping business owners create a legacy their way.
You can connect with Rae on her website Rae of Light Concepts and Facebook.
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